A Marketer’s Guide to #SelfCare Using Conversational AI

SPEAKERS

cos19_0319_conversica_jill

Jill Marguette

Trifacta

cos19_0319_conversica_gloria

Gloria Ochman

Conversica

cos19_0319_on24_brian

Brian Anderson

Demand Gen Report

Overview

Tuesday, April 23rd • 3 PM ET

Let’s be real. The job of a demand gen marketer is highly stressful. We lose sleep over our campaigns being effective, we break out in hives if we find out sales isn’t following up with hot leads and we feel the pressure of proving ROI and trying to constantly prove your worth to sales… it’s a non-stop struggle.

How do you get off the demand gen blues rollercoaster? It starts with self-care. Marketing leaders are streamlining their processes and seeing success by incorporating conversational AI into their go-to-market initiatives.

In this webinar, you’ll learn how these industry practitioners are leveraging conversational AI assistants to:

  • Ensure every lead throughout the funnel is touched;
  • Proactively manage pre-event outreach and post-event follow-up;
  • Find the needles in the haystack of your dormant leads; and
  • Increase the volume and quality of MQLs handed over to sales
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