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What worked in 2019: Demand Plan Inspiration for 2020

The Strategy & Planning Series (#SPS19) is a week-long, digital event created just for B2B marketing and sales professionals. #SPS19 features 16 sessions packed with the fresh ideas and inspiration you need to help you improve results for the coming year. Join us November 4-8, and get ready to dig into your attribution models, review 2019 performance metrics, and form your plans, investments, and goals for 2020.

Sessions

Filter #SPS19 sessions by category using the tabs below.

ABM / Sales Enablement

CX / Engagement

Data / Measurement

Planning & Strategy

Video & Email Marketing

Overcoming Analysis Paralysis in an ABM World

Overcoming Analysis Paralysis in an ABM World

Accelerating The Buyer Journey With Bingeable Experiences

Accelerating The Buyer Journey With Bingeable Experiences

Capture & Close: How To Master Your Data Acquisition Strategy

Capture & Close: How To Master Your Data Acquisition Strategy

How Millennial Buyers Will Impact Your 2020 Marketing Plan

How Millennial Buyers Will Impact Your 2020 Marketing Plan

How To Integrate Personal Touches At Every Step Of The Buyer’s Journey

How To Integrate Personal Touches At Every Step Of The Buyer’s Journey

The Person-Based ABM Advertising Blueprint: Best Practices For Budgeting & Executing A Targeted Plan To Reach The Right Stakeholders

The Person-Based ABM Advertising Blueprint: Best Practices For Budgeting & Executing A Targeted Plan To Reach The Right Stakeholders

From Acquisition To Advocacy: How To Optimize Engagement Across The Customer Journey

From Acquisition To Advocacy: How To Optimize Engagement Across The Customer Journey

Agile Marketing’s Impact On Planning And Content

Agile Marketing’s Impact On Planning And Content

5 Ways To Improve The Customer Experience With Sales Enablement

5 Ways To Improve The Customer Experience With Sales Enablement

A Blueprint for Content ROI: 3 Ways to Maximize the Value and Impact of Your Content Investments

A Blueprint for Content ROI: 3 Ways to Maximize the Value and Impact of Your Content Investments

3 Tips To Generating Seamless Customer Experiences Through Conversations

3 Tips To Generating Seamless Customer Experiences Through Conversations

3 Steps To Improve Marketing Impact

3 Steps To Improve Marketing Impact

Reach More Audiences With Data-Driven Videos In 2020

Reach More Audiences With Data-Driven Videos In 2020

Event Marketing Tips & Tricks On Extending Your Martech Stack To The Event Show Floor

Event Marketing Tips & Tricks On Extending Your Martech Stack To The Event Show Floor

Work Smarter, Not Harder In 2020: How To Integrate ABM & Demand Generation To Turbocharge Your Pipeline

Work Smarter, Not Harder In 2020: How To Integrate ABM & Demand Generation To Turbocharge Your Pipeline

CMO Priorities: How To Drive Better Results In 2020

CMO Priorities: How To Drive Better Results In 2020

Overcoming Analysis Paralysis in an ABM World

Overcoming Analysis Paralysis in an ABM World

The Person-Based ABM Advertising Blueprint: Best Practices For Budgeting & Executing A Targeted Plan To Reach The Right Stakeholders

The Person-Based ABM Advertising Blueprint: Best Practices For Budgeting & Executing A Targeted Plan To Reach The Right Stakeholders

5 Ways To Improve The Customer Experience With Sales Enablement

5 Ways To Improve The Customer Experience With Sales Enablement

Work Smarter, Not Harder In 2020: How To Integrate ABM & Demand Generation To Turbocharge Your Pipeline

Work Smarter, Not Harder In 2020: How To Integrate ABM & Demand Generation To Turbocharge Your Pipeline

Accelerating The Buyer Journey With Bingeable Experiences

Accelerating The Buyer Journey With Bingeable Experiences

From Acquisition To Advocacy: How To Optimize Engagement Across The Customer Journey

From Acquisition To Advocacy: How To Optimize Engagement Across The Customer Journey

3 Tips To Generating Seamless Customer Experiences Through Conversations

3 Tips To Generating Seamless Customer Experiences Through Conversations

Capture & Close: How To Master Your Data Acquisition Strategy

Capture & Close: How To Master Your Data Acquisition Strategy

3 Steps To Improve Marketing Impact

3 Steps To Improve Marketing Impact

How Millennial Buyers Will Impact Your 2020 Marketing Plan

How Millennial Buyers Will Impact Your 2020 Marketing Plan

Agile Marketing’s Impact On Planning And Content

Agile Marketing’s Impact On Planning And Content

A Blueprint for Content ROI: 3 Ways to Maximize the Value and Impact of Your Content Investments

A Blueprint for Content ROI: 3 Ways to Maximize the Value and Impact of Your Content Investments

CMO Priorities: How To Drive Better Results In 2020

CMO Priorities: How To Drive Better Results In 2020

How To Integrate Personal Touches At Every Step Of The Buyer’s Journey

How To Integrate Personal Touches At Every Step Of The Buyer’s Journey

Reach More Audiences With Data-Driven Videos In 2020

Reach More Audiences With Data-Driven Videos In 2020

Event Marketing Tips & Tricks On Extending Your Martech Stack To The Event Show Floor

Event Marketing Tips & Tricks On Extending Your Martech Stack To The Event Show Floor

Attend To Win Prizes

Live attendees will be entered to win one of these smart prizes:

Apple Airpods
Xbox One S
Withings Move Hybrid Smartwatch
Free passes to 2020 B2B Marketing Exchange in Scottsdale

Be sure to attend all #SPS19 sessions live for your best chance to win!

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