Strategy & Planning Series

3 Steps To Improve Marketing Impact

Speakers:

Charm Bianchini headshot

Charm Bianchini

LeanData

Klaudia Tirico

Demand Gen Report

Overview

Think you are doing a good job at marketing but can’t prove your true impact? Join the club; it’s a challenge many marketers face! 

Join this session, featuring LeanData’s VP of Growth Marketing Charm Bianchini, to learn three steps to creating a solid marketing foundation so you can prove your program’s and team’s worth.

Attend to learn how to:

  • Implement a solid data strategy to power your marketing programs; 
  • Measure at all stages of the funnel to track the buyer’s journey; and
  • Properly communicate the value of marketing to senior management. 

Preview

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Overview

Think you are doing a good job at marketing but can’t prove your true impact? Join the club; it’s a challenge many marketers face!

Join this session, featuring LeanData’s VP of Growth Marketing Charm Bianchini, to learn three steps to creating a solid marketing foundation so you can prove your program’s and team’s worth.

Attend to learn how to:

  • Implement a solid data strategy to power your marketing programs;
  • Measure at all stages of the funnel to track the buyer’s journey; and
  • Properly communicate the value of marketing to senior management.

Attend To Win Prizes

Live attendees will be entered to win one of these smart prizes:

  • Apple Airpods
  • Xbox One S
  • Withings Move Hybrid Smartwatch
  • Free passes to 2020 B2B Marketing Exchange in Scottsdale

Be sure to attend all #SPS19 sessions live for your best chance to win!

#SPS19 Prizes
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Demand Gen Report
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