Fire-Breathing ABM: Orchestrating Target Account Plays “In-Fuze-d” With Rich

shadow_2

ABM:

While marketing actions have traditionally focused on interacting with individual leads, sales success has always been focused on accounts and the buying groups within them. In reality, success at scale requires that sales and marketing work together as a unified team on a unified concept of what they’re really going after.

Presented by:
Demand Gen Report
© 2018. All Rights Reserved.