Executing a successful ABM strategy is no easy feat and requires more than just identifying key accounts; it demands a data-driven approach that leverages insights and analytics to maximize pipeline generation.
That’s why Drift’s Head of Marketing Operations, Monique Lemiuex, is partnering up with DGR to host a webinar on exploring the power of data-driven strategies in maximizing target account pipeline. Walk away with actionable techniques on how to effectively collect, analyze and interpret data to gain valuable insights into target accounts.
Tune in and learn how to:
- Harness the power of data in your ABM campaigns;
- Develop a data-driven target account selection strategy; and
- Track and measure success.