Campaign Optimization Series

5 Ways To Use A Shift In The Market To Your Advantage

A shift in the market might mean a shift in your marketing tactics, but certainly not your marketing goals. How is your marketing team adapting to the current business environment and paving the way for a successful 2020? Join Eva Jackson, Director of Demand Gen at PFL, and Ashley Beckord, Senior Demand Generation Manager at DialogTech, as they describe how to be proactive and agile in times of uncertainty. 

You’ll learn:

  • How to position your marketing team for a successful Q3 and Q4; 
  • The most effective strategy to build prospect relationships without events; and
  • How to make your current marketing strategies scalable. 

Featuring

Ashley Beckord Headshot

Ashley Beckord

DialogTech

Eva Jackson Headshot

Eva Jackson

PFL

Andrew Gaffney

Andrew Gaffney

Demand Gen Report

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