Campaign Optimization Series

Virtual Lunch & Learns: How B2B Brands Can Pivot In-Person Meals To Work-From-Home Settings

In-person meetings and events may be on hold for now, but B2B marketers far and wide have quickly pivoted to virtual formats. However, inviting a prospect or client out for a lunch or dinner meeting is no longer an option…or is it?

Join this fireside chat between Madeline Maguire, B2B Lead of Corporate Accounts at GrubHub, Heather Grobaski, Sr. Enterprise Sales Executive at GrubHub and Klaudia Tirico, Editor of Demand Gen Report, as they discuss how marketers have leveraged GrubHub’s business offering to surprise and delight attendees of virtual meetings and events. Topics of the conversation will include: 

  • How B2B marketers can boost registration and attendance rates with virtual meal offerings; 
  • Insights into GrubHub’s Corporate program and how it can help B2B marketing and sales professionals take their virtual events and meetings to the next level; 
  • Unique ways current GrubHub customers have been using this offering in their new digital strategies; and
  • Advice for marketers struggling to pivot their strategies in today’s new environment.

Featuring

Madeline Maguire

Madeline Maguire

GrubHub

Heather_ Grobaski_Grubhub Headshot-Grayscale

Heather Grobaski

GrubHub

Klaudia Tirico

Demand Gen Report

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