Boost Partner Program Performance With Superior Channel Data Management

  • August 27, 2019
  • 2:00 PM ET / 11:00 AM PT

Summary

Boost Partner Program Performance With Superior Channel Data ManagementThe term “channel data management (CDM)” is usually associated with point-of-sale information.But to successfully manage partner ecosystems, channel leaders need substantially more data than just POS. It demands a 360-degree view of your channel partners and their relationships and interactions with you and your channel. Comprehensive sets of data can help channel leaders determine partner eligibility, measure performance and understand partners capabilities.During this webinar, attendees will learn more about the key component of a successful CDM strategy, including:

  • Channel data models;
  • Data quality;
  • Data management processes;
  • Data governance; and
  • Systems and tools.

Speakers:

dave_hafermann-head-shot-1

Dave Hafermann

Vistex​

Terry Moffat

Terry Moffat​

Channel Marketer Report​

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ATTEND & WIN PRIZES​

Live attendees will be entered to win one of these smart prizes:

  • $10 Starbucks gift cards
  • Free passes to #B2BMX

Be sure to attend all #ChannelWeek sessions live for your best chance to win!

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