While you’ve probably been hearing that Connected TV (CTV) is a great channel for B2B brands, it may be hard to believe that the TV screen is driving significant conversions. But we have proof — B2B businesses are opting to reach their audiences with CTV advertising, and they are seeing the results. From elevating their video creativity to deep diving into the data, CTV is driving measurable performance… and we’re divulging the details.
Join MNTN’s VP of Marketing Ali Haeri and Hooman Javidan-Nejad, Director of Performance Marketing, as they discuss two case studies of actual B2B MNTN clients. Join them as they dissect:
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