Want to boost ROI in 2022 simply by creating and sustaining alignment between sales and marketing? Yes, it can be done! During this session, we will replay a recent presentation from Outreach’s Mark Kosoglow and Harmony Anderson, and Sphera’s Director of Inside Sales Jessica Nelson, who will discuss various, actionable strategies to maximize ROI in the new year and beyond.
Join Mark, Harmony and Jessica as they answer questions such as:
- What are the key steps to creating absolute alignment between sales and marketing strategies?
- How do you sustain alignment between sales and marketing strategies once it’s achieved?
- How have you worked together to pivot your strategies during the coronavirus pandemic?
- What are the main causes of sales and marketing misalignment and how do you course correct?