Strategy & Planning Series

Capture & Close: How To Master Your Data Acquisition Strategy

Speakers:

Ruth Stevens Headshot

Ruth Stevens

eMarketing Strategy
mark-bedard

Mark Bedard

ZoomInfo
Brian Anderson headshot

Brian Anderson

Demand Gen Report

Overview

Picture this: 75% of B2B professionals say their database strategy needs improvement. That said, it’s no surprise companies are looking for solutions to point their campaigns in the right direction. But unfortunately, thanks to incomplete data, they miss targeting their goals by a long shot.

So, how can companies start capturing engagement — and improve their conversion rates, ROI and data quality — all at the same time?  

To find out, join this session as experts from ZoomInfo Powered by DiscoverOrg discuss how to succeed in implementing a new data-driven strategy. You’ll gain insight into:  

  • Capturing engagement from targeted customers on your website; 
  • Improving campaigns with best-in-class data management tools; and
  • Creating a data management strategy that supports long-term goals.

Start capturing and closing more deals today. Register now! 

Preview

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Overview

Picture this: 75% of B2B professionals say their database strategy needs improvement. That said, it’s no surprise companies are looking for solutions to point their campaigns in the right direction. But unfortunately, thanks to incomplete data, they miss targeting their goals by a long shot.

So, how can companies start capturing engagement — and improve their conversion rates, ROI and data quality — all at the same time?

To find out, join this session as experts from ZoomInfo Powered by DiscoverOrg discuss how to succeed in implementing a new data-driven strategy. You’ll gain insight into:

  • Capturing engagement from targeted customers on your website;
  • Improving campaigns with best-in-class data management tools; and
  • Creating a data management strategy that supports long-term goals.

Start capturing and closing more deals today. Register now!

Attend To Win Prizes

Live attendees will be entered to win one of these smart prizes:

  • Apple Airpods
  • Xbox One S
  • Withings Move Hybrid Smartwatch
  • Free passes to 2020 B2B Marketing Exchange in Scottsdale

Be sure to attend all #SPS19 sessions live for your best chance to win!

#SPS19 Prizes
Presented by
Demand Gen Report
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