Over 90% of the buyers’ journey is anonymous. How can you leverage intent signals with your website content to drive pipeline and actually impact growth?
See how Hailo, the embedded AI leader, markets to different accounts and personas with multiple journey types yet manages to increase their sales by implementing orchestration principles.
Join us as we uncover the following insights:
- How well B2B websites convert visitors to opportunities;
- From sessions to signals – measure what matters most on your website;
- How to orchestrate delightful buyer journeys that keep your target accounts/personas engaged;
- Benchmarks on how many pages, sessions and decision makers you need to “de-anonymize” your web traffic; and
- Overall, what does it take to turn web visitors into sales opportunities?