Strategy & Planning Series

Reach More Audiences With Data-Driven Videos In 2020

Speakers:

lb-headshot

Lauren Barry

Brightcove

Klaudia Tirico

Demand Gen Report

Overview

During this session, experts from Brightcove will uncover the latest best practices in leveraging data to develop video campaigns that connect with hard-to-reach audiences. They will highlight the importance of knowing exactly how your videos are performing, so you can use the data to set a benchmark and achieve your goals.

Key takeaways will include:

  • Tips for developing the right data strategy for your videos;
  • How to uncover new stories within your data to fuel video content;
  • New video promotion best practices; and
  • How top video masters are reaching more audiences with data-driven videos.

Preview

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Overview

During this session, experts from Brightcove will uncover the latest best practices in leveraging data to develop video campaigns that connect with hard-to-reach audiences. They will highlight the importance of knowing exactly how your videos are performing, so you can use the data to set a benchmark and achieve your goals.

Key takeaways will include:

  • Tips for developing the right data strategy for your videos;
  • How to uncover new stories within your data to fuel video content;
  • New video promotion best practices; and
  • How top video masters are reaching more audiences with data-driven videos.

Attend To Win Prizes

Live attendees will be entered to win one of these smart prizes:

  • Apple Airpods
  • Xbox One S
  • Withings Move Hybrid Smartwatch
  • Free passes to 2020 B2B Marketing Exchange in Scottsdale

Be sure to attend all #SPS19 sessions live for your best chance to win!

#SPS19 Prizes
Presented by
Demand Gen Report
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