For successful outreach, it has to be precise.
Join ZoomInfo go-to-market experts Amy Humphrey and Maura Cantoni as they share account-based marketing strategies for improved results from high-value accounts. During this webinar, attendees will learn how to create messaging that is intentional, impactful and personalized to drive more revenue from preferred buyers.
Throughout the session, Humphrey and Cantoni will share how to:
- Identify and target the right industries, market segments and personas;
- Create coordinated, data-driven outbound campaigns for key accounts;
- Shorten the sales cycle and accelerate pipeline growth;
- Partner with sales for better campaign coverage and activation; and
- Measure outreach performance and impact.
