From AI-powered account identification to the rise of privacy-first strategies, there are myriad innovations transforming advertising campaigns across platforms.
Join Hannah Jordan, Director of Digital Marketing, and Juan Alvarado, VP of Advertising Cloud at Demandbase, as they break down the key trends and technologies shaping B2B advertising and offer actionable strategies to future-proof advertising efforts.
Register to learn how to:
- Leverage data, AI-driven insights and intelligent agents to create hyper-targeted campaigns;
- Adapt to evolving privacy and cookie policy changes;
- Target the right people at the right accounts to maximize ROI;
- Maintain a competitive edge in a fast-changing and crowded market; and
- Maximize your budget every step of the way.
Whether you’re a seasoned marketer or just starting out, this session is for you!
