What’s Working In B2B Marketing?

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WEBINAR SERIES

APRIL 22-26, 2019

The 4th annual Campaign Optimization Series, taking place April 22-26, 2019, will feature practitioners and top consultants sharing real-world takeaways, use cases and actionable advice on how to improve engagement metrics and pipeline results by applying new formats, platforms and optimizing your media mix.  

The series will address what’s working in today’s B2B marketing initiatives — foundational elements of successful campaigns, as well as the emerging tools and tactics being utilized to improve campaign performance.  

SESSIONS

  • Buyer’s Journey
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Aired Live: April 23rd • 12 PM ET

  • Content Preferences
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Aired Live: April 23rd • 2 PM ET

  • Content Marketing
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Aired Live: April 23rd • 3 PM ET

  • Content Experience
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Aired Live: April 24th • 12 PM ET

  • Customer Advocacy
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Aired Live: April 25th • 12 PM ET

SPONSORS

Presented by:
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