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What’s Working In B2B Marketing?
WEBINAR SERIES
APRIL 22-26, 2019
The 4th annual Campaign Optimization Series, taking place April 22-26, 2019, will feature practitioners and top consultants sharing real-world takeaways, use cases and actionable advice on how to improve engagement metrics and pipeline results by applying new formats, platforms and optimizing your media mix.
The series will address what’s working in today’s B2B marketing initiatives — foundational elements of successful campaigns, as well as the emerging tools and tactics being utilized to improve campaign performance.
The series will address what’s working in today’s B2B marketing initiatives — foundational elements of successful campaigns, as well as the emerging tools and tactics being utilized to improve campaign performance.
SESSIONS
Aired Live: April 22nd • 11 AM ET
- ABM
Aired Live: April 22nd • 12 PM ET
- Video
Aired Live: April 22nd • 2 PM ET
- Buyer’s Journey
Aired Live: April 23rd • 12 PM ET
- Content Marketing
Aired Live: April 23rd • 3 PM ET
- Content Experience
Aired Live: April 24th • 12 PM ET
- Buyer Insights
Aired Live: April 24th • 2 PM ET
- Customer Advocacy
Aired Live: April 25th • 12 PM ET
- Content Marketing
Aired Live: April 25th • 2 PM ET
- Content Marketing
Aired Live: April 26th • 12 PM ET
- Topic
Monday, March 4th • 12 PM ET
- Topic
Monday, March 4th • 12 PM ET
SPONSORS
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