Campaign Optimization Series

How To Build Predictable Pipeline In Complex Markets

When you aren’t reaching your demand generation goals, there isn’t one magical solution to get your sales pipeline back on track. Revenue growth requires a holistic approach to understanding your organization’s needs as well as the needs of your target audience. And this is especially critical for long, complex buying journeys.

The Predictable Pipeline methodology will help you create stronger campaigns and programs that drive brand awareness, fill your funnel, and accelerate sales. It includes both external and internal best practices that increase speed to market, agility, productivity and scalable impact.

In this fast-paced session, Matt Heinz will walk through an actionable framework, self-assessment tool and recommended immediate next steps to accelerate your own predictable pipeline.

Tune into this #B2BMX West replay to learn:

  • How to apply the Predictable Pipeline methodology to accelerate revenue growth;
  • The key internal and external levers that improve speed, agility, and scalability;
  • How to assess your current state and identify opportunities for immediate improvement; and
  • Practical tips and tools to align marketing and sales around pipeline-building priorities.

Speakers

Matt Heinz Headshot

Matt Heinz

Heinz Marketing

Klaudia Trico Formatted

Klaudia Tirico

Demand Gen Report/B2BMX

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Demand Gen Report is a brand of Emerald X LLC. By clicking the button and submitting information, you acknowledge and agree that your information may be shared with corporate affiliates of Emerald X LLC, and other organizations such as event hosts, speakers, sponsors, and partners. Please read our Privacy Policy and our Terms Of Use for more information on our policies.

REGISTER NOW

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Sign up to access all sessions in this series!

Demand Gen Report is a brand of Emerald X LLC. By clicking the button and submitting information, you acknowledge and agree that your information may be shared with corporate affiliates of Emerald X LLC, and other organizations such as event hosts, speakers, sponsors, and partners. Please read our Privacy Policy and our Terms Of Use for more information on our policies.

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